{"id":7978,"date":"2015-09-12T22:10:45","date_gmt":"2015-09-13T03:10:45","guid":{"rendered":"http:\/\/thewei.com\/kimi\/?p=7978"},"modified":"2015-09-12T22:17:19","modified_gmt":"2015-09-13T03:17:19","slug":"learn-how-emv-chip-card-payment-technology-will-affect-your-small-business","status":"publish","type":"post","link":"https:\/\/thewei.com\/kimi\/learn-how-emv-chip-card-payment-technology-will-affect-your-small-business\/","title":{"rendered":"Learn how EMV chip card payment technology will affect your small business"},"content":{"rendered":"<p><a href=\"http:\/\/thewei.com\/kimi\/wp-content\/uploads\/Screen-Shot-2015-09-12-at-11.05.54-PM.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/thewei.com\/kimi\/wp-content\/uploads\/Screen-Shot-2015-09-12-at-11.05.54-PM-1024x591.jpg\" alt=\"EMV chip payment technology\" width=\"640\" height=\"369\" class=\"aligncenter size-large wp-image-7980\" srcset=\"https:\/\/thewei.com\/kimi\/wp-content\/uploads\/Screen-Shot-2015-09-12-at-11.05.54-PM-1024x591.jpg 1024w, https:\/\/thewei.com\/kimi\/wp-content\/uploads\/Screen-Shot-2015-09-12-at-11.05.54-PM-225x130.jpg 225w, https:\/\/thewei.com\/kimi\/wp-content\/uploads\/Screen-Shot-2015-09-12-at-11.05.54-PM-300x173.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a>The SBA has resources to help small businesses with a payment technology revolution that&#8217;s coming soon \u2013 EMV chip card payments. Here&#8217;s<a href=\"https:\/\/www.sba.gov\/content\/migration-emv-chip-card-technology-and-your-small-business\"> what they say about it<\/a>:<\/p>\n<blockquote><p>For merchants and financial institutions, the switch to EMV means adding new in-store technology and internal processing systems.  To get chip-enabled for your business, contact your acquirer or payment services provider.<\/p>\n<p>The switch to EMV also means a change in liability for credit card fraud.  Today, if an in-store transaction is conducted using a counterfeit, stolen or otherwise compromised card, consumer losses from that transaction generally fall back on the payment processor or issuing bank, depending on the card\u2019s terms and conditions.<\/p>\n<p>Beginning on October 1, 2015, a deadline set major U.S. credit card issuers including MasterCard, Visa, Discover and American Express, the liability for card-present fraud will shift to whichever party is the least EMV-compliant in certain fraudulent transactions.<\/p><\/blockquote>\n<p><a href=\"https:\/\/www.sba.gov\/sites\/default\/files\/files\/EMV_101_Final.2_1.pdf\">Download the SBA presentation<\/a> about the new technology or watch the video:<br \/>\n<iframe loading=\"lazy\" width=\"560\" height=\"315\" class=\"aligncenter\" src=\"https:\/\/www.youtube.com\/embed\/GqlI3E0yzH0\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The SBA has resources to help small businesses with a payment technology revolution that&#8217;s coming soon \u2013 EMV chip card payments. Here&#8217;s what they say about it: For merchants and financial institutions, the switch to EMV means adding new in-store technology and internal processing systems. To get chip-enabled for your business, contact your acquirer or &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/thewei.com\/kimi\/learn-how-emv-chip-card-payment-technology-will-affect-your-small-business\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Learn how EMV chip card payment technology will affect your small business&#8221;<\/span><\/a><\/p>\n","protected":false},"author":28,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1,4,564,469],"tags":[2043,88,539,2044],"class_list":["post-7978","post","type-post","status-publish","format-standard","hentry","category-all","category-digital-life","category-money-economy","category-small-biz","tag-credit-card","tag-new","tag-technology","tag-transactions"],"jetpack_publicize_connections":[],"_links":{"self":[{"href":"https:\/\/thewei.com\/kimi\/wp-json\/wp\/v2\/posts\/7978","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thewei.com\/kimi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thewei.com\/kimi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thewei.com\/kimi\/wp-json\/wp\/v2\/users\/28"}],"replies":[{"embeddable":true,"href":"https:\/\/thewei.com\/kimi\/wp-json\/wp\/v2\/comments?post=7978"}],"version-history":[{"count":2,"href":"https:\/\/thewei.com\/kimi\/wp-json\/wp\/v2\/posts\/7978\/revisions"}],"predecessor-version":[{"id":7981,"href":"https:\/\/thewei.com\/kimi\/wp-json\/wp\/v2\/posts\/7978\/revisions\/7981"}],"wp:attachment":[{"href":"https:\/\/thewei.com\/kimi\/wp-json\/wp\/v2\/media?parent=7978"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thewei.com\/kimi\/wp-json\/wp\/v2\/categories?post=7978"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thewei.com\/kimi\/wp-json\/wp\/v2\/tags?post=7978"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}